SEO
What doese SEM mean?
Search Engine Marketing, is where you create and design your marketing campaigns on and offline, and sync your campaigns across your marketing network (paid PPC or Pay Per Click).
- Campaign Design
- Campaign Management
- Adwords Google
- Yahoo Search Marketing
- adCenter Microsoft
What doese SMO mean?
Social Media Optimization, is the skill of making the largest impact with your social media in regards to increase brand awareness: facebook, twitter etc.
- Increase Linkability
- Make Bookmarking Easy!
- Sign Up for Networks!
- Make you content MOVE across the networks!
What is a visitor?
Search engine are used by people who have found that searching online is much faster than traditional media. A visitor is someone who has found your website and visits.Your Sources of Traffic:
- Good customer retention essential
- Word of Mouth
- Search Engines (print media ad on decline)
- Business Print (Pamphlets, Business Cards)
- Affiliations
- Ad marketing
What is SEO?
Search engine optimization is the skill of redesigning a website "search friendly" in order to achieve "organic traffic" higher search engine ranking or SERP! This trafiic "visitors" is a reccuring source of FREE traffic and potential revenue. If your page do not meet certain standards than you could be wasting your time! Understand what you are doing. Out source if you do not understand and ask allot of question when you have hired someone.
Where to start?
- Trarget your main keywords (3or4 word keywords)
- Fill all you Alt tags
- Create a Sitemap
